My journey & certifications

Technology, marketing and business. One journey.

My name is Petr Žaloudek, and I am building All In Web Service on more than 15 years of experience in IT and digital fields. I combine technical thinking with sales, marketing, websites, automation and the long-term operation of digital solutions.

Hewlett-Packard→Cisco Systems→USA→All In Web Service
BUSINESS DONE DIFFERENTLY

I do business differently from most agencies in the Czech Republic.

I follow a simple principle: no work, no reward. I don’t just sell a one-off website with no follow-up, but a long-term flat-fee model in which we take responsibility for operation, development and results. This is exactly the approach our clients value most.

OTHER PROJECTS

I am also behind other projects within the ecosystem.

Alongside All In Web Service, I also develop All In CRM, Synergie pro obce and All In IT. Each of these projects addresses a different area of practice, but they all rest on the same principle: a real service, a working system and long-term responsibility.

01 / What I do today

I see a digital project as one connected system.

Today I focus on designing, selling and delivering digital solutions in which business goals naturally connect with technology and long-term operation.

01 / BUSINESS

Digital marketing and business strategy

I don’t see SEO, PPC, content, analytics and brand communication as separate from what the project should actually bring the company.

02 / PRODUCT

Web and product solutions

Websites, e-shops, UX, content structure and features ready for further growth.

03 / CODE

Programming and automation

Integrations, custom features, AI, workflows and technical solutions that reduce the amount of manual work.

04 / INFRA

Linux, servers and infrastructure

Hands-on experience running server solutions, applications, CRMs, chatbots and cloud services.

05 / BRAND

Branding, UX and graphic design

I connect the visual system, usability and production outputs with the way the brand communicates and sells.

I work with companies and individuals looking for a partner, not just a supplier – someone who understands technology, business and clients’ real needs, and can bring them together into a working whole.
02 / How I got here

From infrastructure to digital partnership.

My technical foundation gradually expanded into web, marketing, UX, graphic design, programming and my own digital projects.

01
Hewlett-Packard

Technical foundations

I started my career at Hewlett-Packard, where I worked on hardware and IT infrastructure.

02
Cisco Systems

Networks, servers and security

At Cisco Systems I worked with networking technologies, servers and security systems. This period built a solid technical foundation and a systematic approach to problem-solving.

03
Abroad / USA

Marketing, web and brands

While working abroad, mainly in the United States, I broadened my focus towards digital marketing, web solutions, branding, UX and graphic design. I took part in projects for hotels and transport companies, and in marketing and graphic work for global food and beverage brands, including McDonald’s and Starbucks.

04
2017 → today

All In Web Service

In 2017 I founded the All In Web Service brand. Today, under this brand, we deliver web, marketing and digital projects over the long term, bringing in other specialists and technologies as needed.

03 / Breadth of expertise

Six areas. One context.

It’s not about one person doing everything. The advantage lies in understanding how things connect and being able to manage the right expertise as a whole.

DESIGN

Design

  • Product design
  • Brand building
  • Illustration
  • UI / UX
  • Web design
WEB

Web design

  • Prototypes
  • UI / UX design
  • Content creation
  • Web hosting
  • Website analysis
DEV

Development

  • WordPress and Wix
  • App development
  • Frontend
  • PHP
  • JavaScript
BRAND

Branding

  • Brand audit
  • Audience analysis
  • Competitor analysis
  • Brand strategy
  • Visual positioning
GROWTH

Marketing

  • SEO marketing
  • Website optimisation
  • Marketing analysis
  • Keywords
  • Copywriting
CREATIVE

Graphic production

  • Animation
  • Motion graphics
  • Adobe After Effects
  • Cinema 4D
  • Graphic design
04 / Proven expertise

International qualifications.

I build my expertise on both practice and systematic learning. Over the years I have completed professional training and certifications from technology and education companies in web, advertising, networking, IT, SEO, programming and digital marketing.

GoogleMicrosoftMetaCiscoAdobeIBMSEONetworkingMarketing
Overview of Petr Žaloudek’s professional certifications
Selected certifications Hover to zoom in
PRACTICE + LEARNING

A certificate on its own is not the result. What matters is the ability to turn knowledge into a working solution and take long-term responsibility for running it.

Personal responsibility

Looking for a partner who understands both the technical and the business side of a project?

We’ll discuss your specific plans and find out where connecting your website, marketing and technology can bring the greatest benefit.